Marketing Manager

Job Description

Advertising, marketing, public relations and e-business managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercialand e-business advertising, marketing and public relations.

Overview
Languages
English

Education
Bachelor’s degree
or equivalent experience
Experience
5 years or more

Work setting
Relocation costs not covered by employer
Willing to relocate
Rural area
Business
Budgetary responsibility
$100,001 – $500,000
Responsibilities
Tasks
Develop promotional materials
Market business services
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Assist in product development and direct and evaluate the marketing strategies of establishments
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Act as spokesperson for an organization
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Develop, implement and evaluate communication strategies and programs
Gather, research and prepare communications material
Supervision
Staff in various areas of responsibility
Experience and specialization
Type of experience
Sales and marketing
Area of specialization
Marketing
Additional information
Own tools/equipment
Cellular phone
Computer
Personal suitability
Excellent oral communication
Excellent written communication
Organized
Dependability
Reliability